Granted, I wouldn’t be able to take more than 32 seconds of this guy in person, but the professional stationer in my soul can’t argue with his logic. A business card says/screams/whispers volumes about the quality one comes to expect from the person behind it. Great card? The impression is “great success.” Chintzy card? The impression is wobbly, or worse.
As for 60# Strathmore: Ick. Flimsy stuff. No disagreement there.
But the die cut, pop up, fold open personal extravaganza he uses instead? Well, let’s just say that’s the part of the video that garnered howls of laughter around here. It does prove the premise that cards are reflections of their owners…
…including those with mammoth egos. I’m just sayin.’
Enjoy!
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To everyone’s relief, the venerable Mrs. John L. Strong has been purchased out of bankruptcy. Long seen as the creme de la creme of social stationers, the Manhattan institution has provided bespoke papers to everyone from royals to rascals over the decades. When filing chapter 11 in August, a collective gasp could be heard from coast to coast in the paper industry; after all, if Mrs. Strong could stumble, well…no one was safe. 
To those of you longing for the days when a letter-—a real, honest-to-God piece of stationery with someone’s handwriting on it-—arrived in your mailbox, allow me to introduce your soul sister. Emily Barton, a recent addition to the virtual office community, is a letter fiend. Her blog, originally started to document the life of a telecommuter recently tired of that, and moved on to “all things Emily.” In doing so, she devised a New Year’s resolution…the Pen Pal Experiment.
According to a fax sent to retailers by William Arthur this afternoon, twenty-three full time positions are being eliminated in the print division-—ie, the entire third shift. The plan is to try rescheduling them into first and second shifts if possible.
As you know, there was a lot of discussion on Friday about participation in the National Stationery Show, including one on LinkedIn. Some pretty solid wisdom was shared, including the following:
