Seth Godin to appear at NSS

by Cinda Baxter on March 16, 2011

in Marketing, NSS, Social Media, Speaking

If you read my blog, hear me speak at an event, or know me even a little bit, you’re aware I’m a Seth Godin fan. The guy is just plain smart. An out-of-the-box marketing guru. The guy at the top of my “must see” short list.

And our paths are about to cross.

Seth is the keynote speaker at this year’s “Future Conference,” held on opening day of the National Stationery Show in New York. Last year’s event featuring Paco Underhill was such a success that the fine folks at George Little Management decided to keep feeding juice into the concept, this time opening the doors to all badged attendees, as well as moving the conference to Sunday so more of them could attend (last year’s Saturday event was problematic for those of us who booked air and hotels months in advance, to arrive later that day).

Also different? This time, you need to buy a ticket. Seth ain’t cheap, but he’s worth it. Tickets are $75 per person, available through the NSS website. Heads up, though—you must be a badged, registered show attendee to get ‘em.

I’ll be there with bells on. How about you?


Back into the suitcase, time to start spreading that small business goodness around the Great Plains states as we sneak up on the holiday shopping season. If you don’t have your tickets yet, well…what’s up with that??? Get on the ball, give ‘em a call, and say “hi” when you see me at the front of the room.

Here’s the lineup: [click here to continue…]

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Here we go…The 3/50 Project in the northeast! If you’re a merchant near any of these three events, you’ll want to attend. There’s a lot of content offered in these sessions beyond what’s on our website or the Facebook page…including a lot of promotional ideas to help bring consumers back through the door! [click here to continue…]


The 3/50 Project comes to your town

by Cinda Baxter on June 23, 2010

in Speaking, The 3/50 Project

Okay. I’ve sorted through the Facebook, Twitter, and email requests…got out a calendar…a pencil…and started plotting out the next three (yes, count ‘em, three) road trips to speak about The 3/50 Project. Here’s where I’m headed: [click here to continue…]


It’s official—I’m coming to northern California to speak about The 3/50 Project! The tour will hit the following four cities in the first ten days of June, thanks to the generosity and dedication of our sponsors:

North central California
Sponsored by: The Greater Redding Chamber of Commerce

Fort Bragg
Mendocino Coast
Sponsored by: The West Company, the City of Fort Bragg, and the Mendocino Coast Economic Outlook Conference Committee

North San Francisco Bay area
Sponsored by: Main Street Martinez and the City of Benicia

West of Sacramento
Sponsored by: The City of Woodland, the Woodland Chamber of Commerce

Specific dates and times to be announced…stay tuned!

Are you an organization interested in bringing me to your area? I’m currently planning a tour through the northeast in August, plus a possible southern Cal tour by the end of the year. For info, click here.


The 3/50 Project…in your neighborhood?

by Cinda Baxter on December 16, 2009

in Speaking, The 3/50 Project

microphoneHeads up to those of you who frequently inquire about whether or not I’m headed to your neck of the woods: I just posted a handful of 2010 dates, stretching from Georgia to Seattle, on The 3/50 Project Facebook page (under the Events tab).

As a taste of what’s found there: [click here to continue…]


3-50-project-logo_500px2Planning to attend the Atlanta Gift Show this weekend? Stop by Building 1 for a free seminar I’m conducting about The 3/50 Project, where it is today, and what you can do with it to help promote your business. 

Date: Sunday, July 12, 2009
Time: 1:00-2:00 p.m.
Location: Building 1, 14th floor (room 14-D-9)
Admission: Free to show attendees

As an added bonus, Supporters of The 3/50 Project are being provided a private room, courtesy of AmericasMart. Stop in, have a seat, spread out your paperwork, relax, and meet fellow fans of the Project while you’re at it.

Supporters room: Building 1, 10th floor (room 1004)
Open: 8:00 a.m. – 5:00 p.m.

See you there!


3-50-project-logo_500px2Since this is the week of reminders, don’t forget that the first official seminar about The 3/50 Project is happening next Monday. Whether you’re new to the movement or an early adopter, I hope you’ll come to learn about where the Project stands now, and what other independent businesses have done to promote it with successful results.

Date: Monday, May 18, 2009, during the National Stationery Show
Time: 2:00 – 3:00 p.m.
Location: Jacob K. Javits Convention Center, Room 1C02/03 (lower level)
Admission: Free, but must have a show badge or be a credentialed member of the press
Registration: Required (click here to sign up)

See you there!

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