One of the upsides to a really successful viral campaign is that everyone wants to jump on board and share the love. That’s great, and is the very root of what makes The 3/50 Project tick.
The downside is that, sometimes, the enthusiasm outpaces the process. And believe me, with TM and copyright protected material, there’s process.
Vendors, please know how much I appreciate your desire to help spread the word by way of creative promotions. You have the ears of a lot of great business owners, and your support is welcome. That said, if you want to use The 3/50 Project name in the promotion, you need to get permission first, in writing, since that’s a licensing issue. [click here to continue…]
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