Success only runs one direction....
If you’ve been in an audience for one of my sessions about The 3/50 Project, you know about my personal goal—to see the “local, independent, brick and mortar” message on one of a national morning program. Unless you’ve been completely asleep the past two weeks, you know I’m also cheering the AmEx OPEN initiative, Small Business Saturday, focused on the same topic, targeting this Saturday.
Well folks, fire up the TiVo; we’re there! [click here to continue…]
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From USA Today:
Credit Card Payment Problems Fall
Five of the six biggest credit card companies showed fewer card holders falling behind on their payments in October and fewer balances being written off by the companies, which in the past few years have written off billions of dollars as uncollectible. Four of the six biggest issuers, including the largest, JPMorgan Chase, reported their lowest levels of bad debt and late payments this year. Only Bank of America reported an uptick in loans it gave up trying to collect, to 10.15% of balances from 9.98% in September. [click here to continue…]
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And a big thanks to WAMC (Public Radio) for making it so easy to visit about the importance of supporting locally owned, independent brick and mortars. You guys rock!
Listen to the interview here.
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Just heard about this great piece on WSET (ABC affiliate) in Danville, Virginia. Thanks to each of the business owners featured in the piece for doing such a terrific job!
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Of all the terrific stories that have made it to local news broadcasts, this one deserves an award. Talk about hittin’ all the bases, including Eat Down the Street, The 3/50 Project’s way of supporting local eateries.
Big thanks to Melissa Hankins, the reporter who nailed the story perfectly. And huuuuuge thanks to Courtney Burns at The Bag Lady for doing such a great job of giving the Project its voice. Well done!
As for that gentleman in the plaid shirt and glasses? Give him a hug for me, someone. He’s a hero in my book.
Note: If you don’t see the video player beneath the headline of this entry, simply approve the cookie for WBTV in your browser and it will appear.
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Big thanks to Virtu and all the wonderful independent brick and mortars who helped get The 3/50 Project on the radar at Chicago’s Channel 7 (ABC). I love the comment about the domino effect—buying local keeps them going round and round locally, instead of heading out of town. Well put.
I did find it, um…interesting…that the big box and chain response was that their charitable giving isn’t considered in the data regarding how much revenue returns to the community. It is. That’s included in “other business expenditures.” Big boxes and national chains may donate to the national non-profit offices, but rarely (if ever) are their checks made out to non-profits based in the local community; if they are, the amounts are a pittance compared to what they send out of state. Again, the money leaves town….
Here’s to keeping the dollars local. All of ‘em.
As a side note: Sorry the blog’s been static lately. Was in Asia for two weeks, and now in Nebraska for my niece/Goddaughter’s high school graduation. Back in the office tomorrow, then off to the National Stationery Show in New York this weekend. Thanks for patiently awaiting my return.
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Here’s a segment that ran on WHBF-TV (CBS) about The 3/50 Project while I was in Muscatine, Iowa. A huge thanks goes to the Greater Muscatine Chamber of Commerce and Industry who invited me to appear at their annual dinner. It was quite a night, and a wonderful opportunity to meet community leaders and business owners determined to strengthen their local economy.
As for the name of our movement….? Yeah, I know. The reporter keeps calling it by the wrong name. Oh well—we still got some great coverage, and that counts for a lot!
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A big thanks to WQAD-TV reporter, John David, for doing such a great job of covering The 3/50 Project story in Muscatine, Iowa, and to Kerry Keller and the Downtown Action Alliance for hosting the Merchants Breakfast (which, by the way was yummmmmmy).
Muscatine was a tripple header when it came to media coverage for the Project. The night before, WHBF-TV (CBS) covered my appearance at the Greater Muscatine Chamber of Commerce and Industry dinner; KWQC-TV (NBC) also attended the breakfast, and stayed through the entire thing. I’ll post those videos as they become available.
Go for it, Muscatine!
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