Something tells me this is one of those moments I’ll look back years from now, seeing it as a turning point for The 3/50 Project…. Great piece, deserving of a huge thanks to Joanna (our CNN producer) for shining the limelight this direction.
Featured father/daughter team Jim and Kelly DelRosso (owners of Semplice in Montclair, NJ) remind us just how many small businesses are family owned and operated. We may call them “brick and mortars,” but the reality is they’re really “hearts and souls.”
Here’s to a few million more consumer eyeballs point our way!
Editor’s note: If anyone has an inside track to one of the national morning programs, please contact me asap. We need to keep this ball rolling as fourth quarter holidays approach, and the best way to do that is to get The 3/50 Project in front of the largest consumer audience possible.
Finally, after a week of keeping this under my hat, I can go public—The 3/50 Project is going to be on CNN!
They’re doing a series called Turnaround about small businesses finding creative ways to survive the economy. This weekend’s two minute segment includes the Project (and a snippet of Yours Truly), which is a massive boost for all of us.
Better yet, the piece will air several times on both CNN and HLN (times shown are eastern; don’t forget that Daylight Savings ends on Sunday!): [click here to continue…]
High fives to the folks at WLFI-TV in Lafayette, Indiana for a truly terrific piece about The 3/50 Project. Kalal Gerald, owner of K. Dee’s Coffee and Roasting Company in Lafayette, brought this to my attention via our LinkedIn Group discussion about media opportunities.
This is a great reminder that The 3/50 Project doesn’t just support retailers, but extends to all types of local brick and mortar businesses-—including hospitality, food, and beverage. Is there a local coffee shop or restaurant you’d hate to see disappear? A neat boutique hotel that’s up against the national chains? Introduce them to the movement, and share the joy. We’re all in this together, after all.
(Oooh, that new home page looks good on camera, if I do say so m’self!)
At 2:03 a.m. Pacific time, a computer somewhere in the Ukrane arrived on The 3/50 Project website…but not as visitor. Sixty seconds later, every single page of the site had been hacked, loaded up with dozens and dozens of lines of code pointing to pharmaceutical websites of less than reputable stature.
Heads up for those of you in southwest Georgia or eastern Alabama wanting to learn more about The 3/50 Project:
Title: The 3/50 Project…Building Business From the Ground Up Date: Wednesday, November 4, 2009 Time: 7:30 a.m. Location: The Foundary Room
Columbus Convention and Trade Center
801 Front Avenue, Columbus GA Host: MidTown, Inc. Tickets: $10 per person (breakfast included) To reserve: Contact MidTown Inc. (706.494.1663)
Interested in having me speak in your area?
No sweat. Just have the organization interested in sponsoring the event drop me a line via the Contact page on AlwaysUpward.com. Right now, I’m booking into 2010, so don’t delay!
See that photo above? It’s what really committed, determined business owners look like. You know. The kind of folks hell bent on making a positive difference in their community. And I, for one, couldn’t have been happier to spend and evening brainstorming with members of Buy Triad First, a group who has enthusiastically endorsed The 3/50 Project.
In the coming weeks, The 3/50 Project will be opening up Chapter memberships for groups such as BTF who want to work in tandem with our national campaign while bringing the message home to local consumers. Keep you eyes on the blog, our Facebook page, and in the media for an official launch announcement.
Thanks for a great evening, folks, and for bringing me into the circle. Now, whadaya say we go conquer the world, shall we?
A few of the folks in the group, from left to right: Betsy Gauthier (Loco for Coco), Rick Wall (The Pewter Place), Cinda Baxter (The 3/50 Project), Nancy and Mac Moore (The Saltbox), and Buy Triad First president Dottie Cooke (Jack Cecil).
Thanks to our friends at WKRG-TV in Mobile, Alabama for airing a story about The 3/50 Project. You found three terrific retailers to talk to-—we couldn’t be more proud!
Just one question: When did I move to Michigan? Not certain, but kind of think this is the third or fourth time I’ve been relocated without knowing. Oh well!
Editor’s note: Since this posted, Greg has agreed to honor my request that the credit apply to a current, open invoice. I appreciate his willingness to make this a positive experience for his retailers, and hope that other companies will contact me first to avoid awkward scenarios in the future.
To retailers who received information about a Boatman Geller promotion that includes a 20% off consumer coupon to be exchanged for an equivalent account credit after the fact, no, I did not authorize use of The 3/50 Project name in any way, shape, or form. And yes, the vendor has been notified this is off limits-—again. [click here to continue…]
Finally, after a week of keeping this under my hat, I can go public—
At 2:03 a.m. Pacific time, a computer somewhere in the Ukrane arrived on 
See that photo above? It’s what really committed, determined business owners look like. You know. The kind of folks hell bent on making a positive difference in their community. And I, for one, couldn’t have been happier to spend and evening brainstorming with members of Buy Triad First, a group who has enthusiastically endorsed 
