September 2009

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And now, an open letter to media outlets….

by Cinda Baxter on September 3, 2009

in Media, The 3/50 Project

newspaper

Dear media outlets covering The 3/50 Project,

I adore you. I appreciate you. I rely on you to help my “baby,” The 3/50 Project, grow and prosper. Thanks to your generosity of time, energy, ink, and airtime, we continue to see record growth for a grass roots message that touches us all.

Thank you.

Now…as much as I worship the ground you walk on, [click here to continue…]

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Local media and The 3/50 Project (part 2 of 2)

by Cinda Baxter on September 2, 2009

in Media, The 3/50 Project

tv_cameraOkay. Alright. You did it. You managed to get one or more of the local media outlets to do a story about The 3/50 Project, and they’re headed your way. So….now what? How the heck do you assure the accuracy of the story while putting your best foot forward? [click here to continue…]

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Local media and The 3/50 Project (part 1 of 2)

by Cinda Baxter on September 1, 2009

in Media, The 3/50 Project

newspaper_readingQuite often, business owners ask how they can get local media to cover The 3/50 Project, knowing that greater consumers awareness equals greater success. While there’s no silver bullet when it comes to snagging coverage (every media outlet is different, with all sorts of personalities and nuances), there are a few things you can do to improve the odds. The important thing to remember is that if they don’t know about the story, they can’t cover it…which is where you come in. [click here to continue…]

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