Monday, May 23, 2011

Typos. Oversights. Misinterpretations. Flat out mistakes. They happen.

When the line blurs between simple oversight and intentional judgement call, however, we’re talking about something entirely different: integrity, the foundation of successful business.

This past couple of weeks, I’ve witnessed not one, but two examples of how risky a judgement call can be—in one case, forever marring a reputation I’d previously thought bulletproof. [click here to continue…]

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