The 3/50 Project on WEAU TV (NBC)

Thanks to our friends at WEAU-TV in Eau Claire, Wisconsin for running this great story about The 3/50 Project as the top story on the evening news. Lemme tell you…I love the way Kirk Sorenson (Pet Food Plus) put it. This isn’t a “David versus Goliath” battle; it’s simple economics.

And that, my friends, is why this works, in a positive, achievable way. Simple simply works.

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