October 2008

Personal sanity in a retail life

by Cinda Baxter on October 1, 2008

in Independent Retailers, Real life

Yup. I watched Oprah again.

In all fairness, a friend called to instruct me (catch that? this wasn’t a request) to watch today’s episode about slowing down. Apparently my frequent travels have a couple of folks concerned I’ll misplace my trail of bread crumbs and get lost in the woods.

But I digress.

Admittedly, I “watched” the show while working on the computer (these are billable hours, after all), but managed to focus on what was arguably the most important two minutes of the whole thing. Norman Fisher, Zen master and author of “Sailing Home,” offered terrific advice for the overwhelmed and overworked:

“How are we doing with our state of mind? How are we doing with our happiness? How are we doing with our attitude? We don’t think about this. We think about all the things we’ve got to be doing and all the ways we’ve got to be perfect, but every day we’ve got to wake up and say ‘How’s my state of mind today? Am I losing ground? If I am, I’d better address that first because the rest of the stuff I do won’t be worth anything if I’m harried and hassled and in a bad mood.’

“And it has to do with telling yourself ‘I have got to take care of myself. I’ve got to make that a high priority.’”

Yes, that’s hard to do…especially if you’re trying to run a retail store while Wall Street telling you Main Street’s about to melt down. So what do you do to retain your grip on reality?

According to Fisher, you take 20 minutes…30 minutes…first thing in the morning. Get up before the kids, the spouse, or your normal alarm clock time. (Yes, losing the thirty minutes of sleep is a bummer, but not as big a bummer as dragging yourself through the day wanting to bite the heads off your customers, then spit them out on your employees.) According to Fisher, you should use the time

“…to breathe, to return to yourself, to digest yesterday’s emotions, to kind of take stock of yourself, and set yourself up for the day. Believe me, that amount of time [at the start of your day] saves you time during the course of your day.”

I buy it, partly because I’m pretty good about doing something similar to this. Took eight or nine years in the store to recognize boundaries weren’t going to prevent me from achieving goals, but were going to get me to them.

Try the twenty minutes thing, first thing in the morning, before you turn on the Today Show or say hello to your spouse. Slither out of bed, go to a quiet spot in the house where you can be completely alone, then breathe in. Breathe out. Take stock. And know you just invested in the best asset you have-—yourself.

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Remember Forgotten

by Cinda Baxter on October 1, 2008

in Customer Service, Retail

I’m on a roll…or at least have some good karma rolling my direction. Already, I have another terrific vendor to write nice things about (gotta love that).

Forgotten Shanghai is a line of Asian-inspired home accessories, gifts, bags, and other sophisticated items, many constructed from exquisite imported silk. A year ago, I might have strolled past them without pause, but since my trip to China this spring, all things Asian tend to catch my eye.

Thank goodness this one did. Forgotten Shanghai is terrific. Terrific worksmanship. Terrific colors and fabrics. Terrifically fasionable pieces that elevate a home, office, or one’s personal style.

During a visit to their booth at NYIGF in August, a couple of us got into a conversation about smoothies being sold upstairs at the Javitz. On a dash to grab one, I snagged a few extras to take to their booth, as thanks for the warm welcome they’d extended me.

Imagine my surprise when now, a few weeks later, a lovely handwritten thank you note appears in my mailbox, along with a couple of lovely silk treasures in the package. The first thought that crossed my mind was “They didn’t have to do this,” immediately followed by “but I’ll remember them forever because of it.”

And this, dear readers, is the lesson we all should learn. I was already impressed by the line. Everyone in their booth was beyond gracious. The product is stunning, the quality is dead on. I didn’t need to be sold; they already had me.

Still, they took things a step beyond the expected, and sent a handwritten thank you note. This seemingly small gesture assured that Forgotten Shanghai will absolutely never be forgotten in my mind. They nailed it.

To Shannon and Margaret: You rock.

And yes, I love the treasures…will be showing them off at dinner on Friday night. Thank you.

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Classic Move

by Cinda Baxter on October 1, 2008

in Retail, Vendors

There are vendors who read the tea leaves and discuss them. And there are vendors who read the tea leaves, then do something about them. I’m happy to report at least one vendor who falls squarely in the second category.

Classic Impressions is an embossed stationery line many of us recognize as “those nice guys who left that other big, frustrating company” (you know who you are). Steve and his crew decided to strike out on their own years ago, determined to create a business built on positive retailer relationships, quick turn around times, and great product. Suffice it to say they succeeded, on all counts.

Times are tough, and they know it. In spite of producing a line that doesn’t have huge margins, and in spite of rising fuel costs, they just lowered their shipping charges.

Yes, you read that right. Lowered. As in less money. And that’s in addition to their normal “no drop ship fees” policy.

If you’re a Classic Impressions account who hasn’t received the updated shipping chart, call them. If you’re not a Classic Impressions account, check them out. These are the good guys, folks. You’re missing the boat if you don’t carry them-—especially during a holiday season that’s bound to be as price conscious as this one.

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