It takes a lot to get me wound up about an ad, but this one certainly hits the mark. If you haven’t seen the now famous 2003 Honda Cog spot, take a peek at this two minute video using Accord parts to tell the story. Brilliant.
According to Snopes.com (who just loves to unravel hoaxes), the film work is legit. No CGI other than one minute in, when two 1-minute segments were stitched together to form the full piece. Various sources explain it as either (a) being necessary due to the sheer linear space required to pull this off, or (b) damage control to avoid an end-of-sequence hiccup trashing the entire two-minute take. Either way, they were justified.
To read up on the full backstory, check out this article in the Guardian.
Enjoy!
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